Craft beer informs identity and community

Master of Arts in Intercultural and International Communication student Angela Anderson-Blunt was interviewed by the University of Calgary’s radio station CJSW regarding her research into local craft beer and the resurgence of consumer interest in handcrafted goods.

“We’re seeing an increased interest from people who want to find hand-crafted goods and they want to know what’s in the products they are consuming,” says Anderson-Blunt. “People also want to know a bit more about the people who are making their things.”

Anderson-Blunt adds that what we consume helps inform our identity. She based her research around this topic for the Craft Beer and Community audio documentary she produced for an assignment in her public culture course.

Listen to the full interview here